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Our Product
Tomatoil – Lycopene Rich
We chose the name “Tomatoil” because it’s simple, memorable, and tells a story. It’s a straightforward combination of “tomato” and “oil,” instantly clarifying what our product is: a delicious and healthy oil made from tomatoes.
This simple name stands out in a crowded market, creating a unique brand identity that’s easy to remember. “Tomatoil” also emphasizes the natural origin of our product, highlighting the use of fresh, ripe tomatoes, which are known for their vibrant flavor and health benefits.
By using surplus tomatoes, we’re not only creating a delicious oil but also reducing food waste and supporting local farmers. “Tomatoil” captures the essence of our brand: natural, flavorful, sustainable, and good for you.
made especially for You
OUR TOMATO-BASED COOKING OIL
The oil is rich in lycopene, an antioxidant known for its potential anti-cancer properties and cardiovascular benefits. Promoting the oil’s health advantages will attract health-conscious consumers, giving it an edge over other cooking oils. Consumers looking for oils with added nutritional benefits will be drawn to the product.
Sustainability Focus:
The business model turns surplus tomatoes that would otherwise be wasted into a value-added product. This sustainability angle resonates with environmentally conscious consumers and contributes to the business’s positive public image. It also helps address food waste issues, aligning with global trends toward eco-friendly and sustainable food production.
Support for Local Farmers:
By sourcing tomatoes directly from local Filipino farmers, the business provides them with a new income stream, especially during periods of overproduction. This community-focused approach enhances the brand’s reputation as a socially responsible enterprise and strengthens ties with local stakeholders.
Job Creation:
Rather than relying on fully automated machinery, the manual pressing process creates more employment opportunities, especially in rural areas. This is a strong point for the business regarding its social impact, as it contributes to local job creation and boosts the rural economy.